This year’s most popular skincare brands might surprise you

Skincare is probably my biggest passion, favorite hobby, and a topic I’m interested in the most. Ask me about sunscreen or retinol, and I’ll cater my answer to whether you’re a newbie or a die-hard skincare fanatic. In my free time, I love reading about the newest skincare ingredients that are trending or products that have gone viral, yet, I’m not one to blindly follow trends or buy something because it’s super popular.

I’m very loyal to certain skincare brands because they have worked for me and from talking to other folks and reading reviews, these brands don’t disappoint. Being a beauty writer, I have access to many beauty brands, and TBH, some are just better than others because they do what they claim.

With hundreds of skincare brands in the market and probably millions of skincare products hanging out on the shelves of department stores, drugstores, and beauty retailers- there are a few brands that are way more popular than the rest. Having turned 40 this year, I am picky about what I use on my skin long-term.

To know what brands are really worth your time and money, Landys Chemist did a study and came up with a list of the top 15 brands of the skincare industry based on public search trends and interests that includes brands with the biggest number of followers, have the highest…